WORK SAMPLES

Vision and Strategy

A product manager without a vision is just a project manager. I believe a strong vision should be grounded in data and driven by future possibilities. As an optimist, I thrive on imagining what’s possible and turning ideas into reality. Click to check out a vision pitch deck I created and successfully secured approval for!

Qualitative research

Creating a great end-user experience is both an art and a science. There are three key aspects I always consider when collaborating on a design with product designers: the overall look and feel, the clarity of informational hierarchy, and the functionality of the design. I love to support them as much as I can, which includes data analysis, and, my favorite, qualitative research.

Data-driven Feature Development

With a strong focus on end-user projects, I’ve developed a deep appreciation for data and the power of data-driven development. A/B testing is one of my go-to methods for validating whether an idea has real potential. I’ve designed, executed, and analyzed numerous A/B experiments to drive impactful decisions.